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Character Group PLC : Character list in Dream Toys Christmas dream dozen

  •   15 November 2018

RNS Number : 4700H

Character Group PLC

15 November 2018



The Character Group plc

("Group", "Character" or the "Company")

Designers, developers and international distributors of toys, games and giftware






LONDON: Thursday, 15 November 2018: The Board of Character (AIM: symbol: CCT.L) is very pleased to report that its principal trading subsidiary, Character Options Limited ("Character Options") has featured strongly in the prestigious best toys of the year wish list. 


Each year, the Toy Retailer Association (TRA) releases its "Dream Toys' dream dozen".  Based on the opinions of large chain retailers, small multiples and independent retailers across the UK, the informative listing is regarded as the most independent and authoritative prediction of the toys that will be the most sought after by children this Christmas. 


Within this year's "Dream Toys' dream dozen" released at the TRA's annual event in London yesterday Character Options once again was amongst the nine successful companies who have developed the in-demand toys.  Featuring in the top rankings for Character are the Laser X Twin Pack and Cra-Z-Slimy Creations Super Slime Studio. 


The Cra-Z-Slimy Creations Super Slime Studio (retailing at £29.99) has been a key creative play kit of the season and has set the trend for children to create their own slime at home.  For Laser X Twin Pack (retailing at £49.99) this is the second year running that it has made the top twelve toys.


Jon Diver, Character's Joint MD commented:

"We have great strength and depth across our brands, so we are all delighted that two of our novel lines have listed in the Dream Toys' dream dozen". Our highly experienced teams are dedicated to developing, marketing and distributing innovative and exciting toys that meet today's high expectations that both our customers and the consumer demand in terms of quality and value."

"We are also particularly proud that Character has listed at least one range each year since the TRA listing inception in 2010".


Jerry Healy, Group Marketing Director at Character added:

"The annual Dream Toys' dream dozen event is central in our marketing calendar and is a culmination of months of work in creating awareness for the Character Options toy lines. The two products that made the list are key items in our portfolio, so we were delighted to see them included."


"We are all very proud of our achievements - our market leading position in the UK ensures that we remain the partner of choice and this is being reflected in our portfolio as it continues to go from strength to strength and feature so favourably within our customers' marketing offering too."



In addition to the Dream Toys' list, 72 other toys and games were named as being ones to watch out for as the Christmas season ramps up.  10 of these are supplied by Character Options and include Wrapples from Little Live Pets, the Peppa Pig Mobile Medical Centre, Treasure X and the Batman Stretch toy. 


Product ranges can be viewed at



The Character Group plc

Jon Diver, Joint Managing Director

Kiran Shah, Joint Managing Director and Group Finance Director

Jerry Healy, Group Marketing Director

Office:     +44 (0) 208 329 3377

Mobile:   +44 (0) 7831 802219 (JD)

Mobile:  +44 (0) 7956 278522 (KS)

Email: [email protected]


FTSE sector:  leisure: FTSE AIM All-share: symbol: CCT.L: Market cap: £106m


Panmure Gordon

(Nominated Adviser and Joint Broker)

Atholl Tweedie, Investment Banking

Charles Leigh-Pemberton, Corporate Broking

Tel: +44 (0) 20 7886 2500


Allenby Capital Limited

(Joint Broker)

Nick Athanas

Tel:  +44 (0) 20 3328 5656




Evolution PR

(Trade and consumer media)

Michele Bates

Tel: +44 (0) 01327 227010

Email: [email protected]




TooleyStreet Communications Limited

(Investor and media relations)

Fiona Tooley

Tel:  +44 (0) 7785 703523

Email: [email protected]  




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